Since I created my brand almost two years ago I have not been very focused on digital Marketing since almost all my clients came to me through contacts. Now I notice that I need to get more involved with social media both for me and for my clients. So I challenged myself to post every day for a month on Instagram to see what happens.
Followers: My followers have increased by 5,1%. Very little, I haven’t noticed an increase in posting every day.
Accounts reached: -1.9% less than the previous month
Accounts engaged: +87.6%. I notice a slight increase compared to the previous month.
Resuming, I wonder if it is worth it getting so involved on Instagram. And well, it takes up my time and sometimes I feel overwhelmed, but I do believe that I can learn much more.
The reels are the ones that give the most traffic, but there is little interaction.
The stories do not give traffic but they do create more links with your community.
Posts give traffic if you use the right hashtags and if the content is attractive, qualitative, interesting…
The videos give very little traffic but last longer than the posts.
I haven’t done lives yet… soon maybe!
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