Last week, I wrote about the importance of creating your brand culture before starting with your Corporate Identity. As a central ecosystem of its products and services. Given that, the first and perhaps most important piece of your brand culture is your brand values.
As a result, I established my values early in the development of my brand. However, choosing the values that represent me and my brand was no easy task. But through introspection, I was able to establish the 5 core values that reflect my essence. (For the purpose of helping you, I have developed a guide to identify your top five values. -Download it for free-)
Hopefully, my values will help you define yours. Don’t hesitate to contact me if you need a little more guidance.
Next week, I’m writing about your brand’s passion _ B&C