Designing Values

Mastering Service Sales in 2024: Strategies for Success

Selling Your Services in 2024 As companies adapt to the changing landscape, selling services in 2024 presents unique challenges and opportunities. In this guide, we will explore practical strategies to navigate the dynamic market and achieve success in service sales. The Rise and Fall of Online Services Since the transformative events of 2020, the service […]

Authentic Branding: Inspire and Connect

Authentic Branding: Inspire and Connect

The Art of Inspiring and Connecting through Authentic Branding In a world where brands are ubiquitous, standing out and leaving a lasting impact on your audience is no easy feat. Within the realm of Authentic Branding the art of the power to inspire and connect with authenticity is the golden ticket to success. The Heart […]

A Brand is More than Just a Logo

A brand is much more than just a logo or a name.

doruk-bayram Via Unsplash A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.  – Seth Godin A Brand is More than Just a Logo. A brand is much more than just a logo or a name. It is […]

How can your brand be unique and authentic?

How can your brand be unique and authentic?

sincerely-media-unsplash “Brand is the holistic sum of customers’ experiences, composed of visual, tonal and behavioral brand components, many of which are shaped by interaction design.”  -Kate Kaplan How can your brand be unique and authentic? Your brand needs to be authentic and reflect your brand’s values and culture in order to shine in a cluttered […]